Home
From segmentation and campaign workflows to engagement and analytics, we make your messaging easier to manage and more relevant.
Get a Consultation01
Northstar Automation was created to make marketing and lead handling feel clearer and easier to manage for growing UK businesses. We work closely with small and mid-sized teams, B2B service providers, and marketing departments that need better ways to route enquiries, follow up consistently, and keep campaigns moving. Day to day, we build practical automation around customer journeys, audience segmentation, campaign workflows, and engagement points so teams spend less time on manual tasks. Our work is grounded in careful planning, clean setup, and ongoing refinement, with attention to how the system is actually used by the people who rely on it.
02
Local work we take on
03
From first message to the job
We begin by looking at your current customer journeys, campaign setup, and reporting needs. This helps Northstar Automation understand where engagement is strong, where audiences need better segmentation, and which workflows should be adjusted first.
Next, we map key audience groups and the paths they take from first contact to conversion or repeat engagement. We then identify useful triggers, content points, and handoffs so the automation supports each stage of the journey more clearly.
With the structure agreed, we configure the automation, segmentation rules, and campaign logic in your chosen platform. Email paths, lead scoring, and engagement triggers are tested carefully so the workflows behave as expected before launch.
After launch, we monitor performance across engagement, audience movement, and campaign responses. We use the analytics to spot drop-offs, refine messaging, and make practical improvements to the workflows over time.
05
Our facilities
06
Who you reach
Marketing Automation Manager
Email Automation Specialist
CRM Integration Specialist
07
Short updates
Marketing automation can help teams respond faster, nurture leads more consistently, and keep follow-up from slipping through the cracks. In this post, we explore practical ways Northstar Automation supports better lead management without adding extra manual work.
Not every workflow needs to be complex to be effective. This article breaks down five useful automations, from welcome sequences to re-engagement campaigns, that can help marketing teams stay organized and more responsive.
Strong automation depends on clean data, clear segmentation, and reliable connections between tools. Here, we look at how better data flow can improve campaign timing, message relevance, and overall marketing efficiency.
08
Starting prices, quoted on site
Common questions
Northstar Automation usually supports the full setup and running of marketing automation campaigns, including audience segmentation, journey design, campaign build, and workflow automation. The work often also covers engagement tracking and analytics so teams can see how messages and journeys are performing in practice.
A typical scope includes reviewing the current customer journey, mapping the audience segments, building or refining automated workflows, and setting up campaign logic across the channels being used. It can also include testing, basic optimisation, and reporting views that help teams understand engagement and make informed updates over time.
Pricing is often shaped by the scope of the work, such as audience segmentation, campaign setup, workflow design, and analytics reporting. Some projects are quoted as a fixed fee for a defined brief, while others are billed in stages if the requirements are still being refined.
The final quote usually depends on how complex your customer journeys are, how many segments or campaigns need to be built, and whether existing data needs cleaning or integration. If you need more detailed testing, ongoing optimisation, or extra reporting, that can also affect the cost.
You can reach out by email or through the contact form, and a member of the team will reply with the next practical step. They usually start by asking about your audience, current journeys, and the kind of campaign workflows you want to improve, so the conversation stays focused and useful.
Contact
Contact
Northstar Automation, 3rd Floor, 12 Hammersmith Grove, Hammersmith, London W6 7AP, United Kingdom
Phone: +44 20 7864 5192
Email: [email protected]
